As seen on healthpartners.com newsroom May 11, 2015:
The Minnesota Hospital Association partners with HealthPartners to bring Make It OK to hospitals across the state
Mental illnesses are not something that is commonly talked about in the open. But last week, hospitals across the state turned to us to hear more about our work to reduce the stigma associated with mental illnesses with our Make It OK campaign.
With May being Mental Health Awareness Month, the Minnesota Hospital Association asked HealthPartners to share its campaign with other hospitals. With one in four people experiencing a mental illness each year, mental illnesses affect everyone. Most people wait 10 years before seeking treatment, largely due to the stigma, which is why the Make It OK campaign is so important. The campaign encourages people to talk more openly about mental illnesses to help reduce the stigma, so that more people will get the care they need sooner.
Sharing Make It OK with hospitals
Several people from different hospitals across Minnesota recently participated in a webinar to learn more about Make It OK. The campaign offers a toolkit full of resources that hospitals and other organizations can use to bring anti-stigma messages to their employees or communities.
When HealthPartners developed the campaign in 2012, it was intentionally decided on not to brand it with the company logo so that any organization could effortlessly share it internally without needing to consider branding constraints.
New this year to Make It OK
As part of HealthPartners effort to continually expand the Make It OK campaign, there is a new online component that has recently been added. The tool is called Make It OK Interactive, and it offers online learning experiences that are designed to help others learn more about mental illnesses and people living with them.
Many of the tools activities feature people who experience a mental illness sharing their story. Throughout the online learning experience the people go on to share their struggles, their fears, successes, truths and why the stigma was a barrier to them in seeking treatment.
Make It OK Interactive can also help people learn more about mental illnesses, feel more comfortable talking about them and know how to better support people who experience a mental illness.
How you can help Make It OK
There are many ways you and others can help reduce the stigma associated with mental illness. During Mental Health Awareness Month, HealthPartners is encouraging people to show their support through social media by taking the pledge to be stigma free. To learn more about mental illnesses and stigma through the new interactive tool, visit makeitok.org/interactive.